Compare Manitoba life insurance quotes

In Manitoba, a life insurance policy is essentially a contract between you (the policyholder) and your coverage provider. By agreeing to pay regular premiums, your insurance company agrees to pay out a lump sum of money to your dependents after your passing. If you have loved ones who depend on you financially, life insurance can provide you with peace of mind, knowing they'll be financially supported in your absence. The payout can then be used for all different expenses, such as securing the mortgage or replacing your income.

Below, we outline a few key statistics regarding life insurance in Manitoba. All numbers were sourced from the Canadian Life & Health Insurance Association – representing the provincial market as of 2022. 

The life insurance industry paid out a total of $604 million in benefits within Manitoba in 2022 – this included $395 million from individual policies and $209 million from group policies. Canada-wide, insurers paid out a total of $16.1 billion, meaning Manitoba benefits made up about 4% of the country's total payouts. 

In terms of life insurance premiums, Manitoba policyholders contributed $776 million in 2022 (including $571 million from individual plans and $205 million in group plans). Across the country, this number amounted to nearly $27 billion – with Manitoba making up about 3% of Canada's total life insurance premium market.

Aside from life insurance, you can also purchase other coverage products as add-ons or standalone policies – these are classified as living benefits (plans that pay out while you're still alive). Here, we cover three common ones you can consider: critical illness insurance, disability insurance, and long-term care insurance.

There is no one-price-fits-all for life insurance products in Manitoba. As a general rule of thumb, the more risk you present as a policyholder, the higher your coverage costs will be. Additionally, opting for policies with extended coverage, such as permanent insurance instead of term insurance, will undoubtedly also increase your rates. For reference, here are three average rates we received from life insurance companies in Manitoba, based on three different policies.

There are many personal factors that go into your Manitoba life insurance quote. Again, generally speaking, the more risk you bring as a policyholder, the more expensive your coverage will be.

Determining the right amount of life insurance coverage is essential to ensure your loved ones are financially secure. You'll want to consider any financial obligations that could be passed on (e.g. credit card debt, car loan, mortgage), along with any future expenses your beneficiaries may need (e.g. income replacement, education fees). But at the same time, be sure to factor in any savings and investments you may have as this can lower your necessary coverage amount.

For reference, we outline average amounts for Manitoba life insurance policies below – including the average coverage per individual, average coverage per household, and average coverage per new individual policy. For more guidance on your personal case, be sure to consult a trusted life insurance broker. And for more details on this topic, be sure to read our blog: How much life insurance do I need?